Sophie Kotsopoulos is Group Vice President, Partnership Marketing at the NHL. Kotsopoulos builds global sport marketing activations that inspire and deliver against League priorities including but not limited to innovation, social impact, and growth. She drives League revenue through partner renewal and platform development and directs the strategic, long-term development of some of the National Hockey League’s most complex marketing partnerships. She also leads a team responsible for driving scale based advertising, sponsor activation and oversees third party program evaluation and research analysis.
Kotsopoulos is a repesentative on the CMA/SMCC Sponsorship Council and a founding board member of Canada’s first chapter of Women In Sports and Events (WISE), an international organization committed to the enrichment and education of professionals in the business of entertainment.